Shucri Ibrahim Dabdoub Faculty of Business Administration  

Minor in Marketing

This minor is offered for business students only. The number of students accepted to pursue this minor is limited; therefore, the selection is based on the average grade earned in BUSA 210, BUSA 230 and ECON 234. A student pursuing a minor in marketing must take the following required six courses:

List of Minor required courses

Course code

Course Title

Number of credits

BUSA 234

International Marketing

3

BUSA 266

E-Business

3

BUSA 276

Integrated Marketing communications

3

BUSA 332

Marketing Research

3

BUSA 337

Consumer Behavior

3

BUSA 349

Marketing Management

3

 

List of Minor elective courses

Course code

Course Title

Number of credits

BUSA 317

Supply Chain Management

3

BUSA 322

Business Negotiations and conflict Management

3

BUSA 330

Non-profit-Marketing

3

BUSA 334

Advertising

3

BUSA 336

Selling

3

BUSA 338

Social Responsibility, Ethics and Public Relations

3

Online Catalogs

 

Faculties

Bethlehem University Foundation
Email: dc@bethlehem.edu
Phone: +1-202-526-6097
Fax: +1-202-526-6096
Washington, DC USA
Bethlehem University in the Holy Land
E-mail: info@bethlehem.edu
Phone: +972-2-274-1241
Fax: +972-2-274-4440
Bethlehem, Palestine

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